1. Introduction

Urban Gent Suit ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.urbangentsuit.com (the "Site") or make a purchase from us.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site. By accessing the Site, creating an account, or making a purchase, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.

2. Information We Collect

We collect information about you in various ways when you use our Site. This information may include:

2.1 Personal Information

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including:

• Name
• Billing address
• Shipping address
• Email address
• Phone number
• Payment information (credit card numbers, etc.)
• Purchase history

We refer to this information as "Order Information."

2.2 Account Information

When you create an account on our Site, we collect:

• Username
• Password (stored in encrypted form)
• Email address
• Any preferences or settings you choose
• Your saved items or wish lists

2.3 Measurement Information

For made-to-measure and custom orders, we collect detailed body measurements and fit preferences.

2.4 Automatically Collected Information

When you visit the Site, we automatically collect certain information about your device, including:

• IP address
• Browser type
• Operating system
• Device information
• Pages you visit
• Time and date of your visit
• Referring website
• Other browsing data

We refer to this automatically-collected information as "Device Information."

2.5 Cookies and Similar Technologies

We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activities. For more information about our use of cookies, please see our Cookie Policy.

3. How We Use Your Information

We use the information we collect for various purposes, including:

3.1 Order Processing

We use your Order Information to:

• Process and fulfill your orders
• Send you order confirmations and updates
• Process payments and prevent fraud
• Arrange for shipping and provide invoices and/or order confirmations
• Communicate with you about your order

3.2 Customer Service

We use your information to:

• Respond to your inquiries and support requests
• Provide customer service and support
• Address complaints or issues with your orders or our services

3.3 Marketing and Communication

With your consent, we may use your information to:

• Send you marketing communications about our products, services, and promotions
• Provide you with news and updates about our company
• Notify you about changes to our policies or terms
• Deliver personalized content and recommendations

3.4 Improvement of Services

We use the information we collect to:

• Improve and optimize our Site and services
• Understand how users interact with our Site
• Develop new products, services, and features
• Conduct research and analysis

3.5 Legal and Security Purposes

We may use your information to:

• Comply with applicable laws, regulations, and legal processes
• Protect our rights, privacy, safety, or property
• Detect, prevent, and address fraud, security breaches, and technical issues

4. Sharing Your Information

We may share your personal information in the following situations:

4.1 Service Providers

We share your information with third-party service providers who help us operate our business and deliver services to you, such as:

• Payment processors (e.g., Stripe, PayPal)
• Shipping and fulfillment companies
• Customer service providers
• Marketing and advertising partners
• Analytics providers
• Email service providers

These service providers are only permitted to use your information to provide services to us and are required to maintain the confidentiality of your information.

4.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

4.4 Protection of Rights

We may disclose your information when we believe disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

4.5 With Your Consent

We may share your information with third parties when you have given us your consent to do so.

5. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the personal information, and applicable legal requirements.

In some circumstances, we may anonymize your personal information so that it can no longer be associated with you, in which case we may use such information without further notice to you.

6. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

6.1 Access and Portability

You have the right to request access to the personal information we hold about you and to receive your information in a structured, commonly used format.

6.2 Correction

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

6.3 Deletion

You have the right to request that we delete your personal information in certain circumstances, such as when it is no longer necessary for the purposes for which it was collected.

6.4 Restriction and Objection

You have the right to request that we restrict the processing of your personal information in certain circumstances or to object to our processing of your personal information.

6.5 Withdrawal of Consent

Where we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.

6.6 Complaint

You have the right to lodge a complaint with a supervisory authority if you believe our processing of your personal information violates applicable law.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

7. Data Security

We have implemented appropriate technical and organizational measures to protect the security of your personal information. However, please note that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

8. International Transfers

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the information, including personal information, to the United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

9. Children's Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and you believe your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from children without verification of parental consent, we will take steps to remove that information from our servers.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

11. California Privacy Rights

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA). For more information about your California privacy rights, please contact us using the information provided in the "Contact Us" section below.